Getting to Medical Device Reimbursement

1. Your company makes wrench A.
2. Clever engineers design wrench B.
3. Clinical charged with doing a study to show B is better than A. (This is important clinical research people, so listen up!)
4. Marketing plans big campaign to sell B at twice the cost as A.

BUT, BUT, BUT, hospital won't pay more for B because Medicare will only reimburse for A. Any increase in price comes out of hospital's profit margin.

Take this eConference. Learn how to overcome problems and make your company rich!
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Objective:
To make a better understanding of medical device reimbursement work for you.

Why take this eConference?
Have you ever wondered why the  market uptake of your FDA-approved device was not greater or faster? FDA approval is a necessary, but not sufficient, criterion for payer adoption.

Third-party payers are the ultimate purchasers of medical technologies. They establish various requirements for adoption and set pricing levels. This eConference will help you understand payer requirements and how to meet them and overcome barriers to reimbursement.

Who should attend:
- Sponsors
- Monitors, because this is the other way your data will be used
- Marketing Specialists
- Regulatory Specialists
- CROs
- Device Manufacturers
- Anyone involved in bringing devices to market

You will learn:
An understanding of coverage, coding, and reimbursement for technologies.
- Coverage – What is it? What are payers requirements for coverage?
- Coding – What are the various coding systems and how are they used for reimbursement? How do I know if my technology needs a code and how do I get one?
- Reimbursement – How are various health care providers paid by payers for medical technologies and services? How are rates established? How can I influence or establish rates for my technology?
- An overview of physician, hospital, surgi-center, medical equipment and laboratory services.

You will receive:
1. Slides
2. Expert speaker
3. Link to the AHRQ report “Registries for Evaluating Patient Outcomes: A User’s Guide”.
3. A chance to listen to other's Q&A
4. CEUs & Certificate

Presenter:
Clinical Device Group is proud to present Mary Ann Clark, the Vice President of Health Economics & Reimbursement with the Burgess Group.  Burgess Group is a market leader in providing user-friendly Medicare reimbursement and policy information; consulting on health economics and reimbursement strategy; and performing claims data research for medical technology companies, providers, and Medicare Advantage plans. Prior to joining the Burgess Group, Ms. Clark was a Director of Health Economics & Reimbursement at Boston Scientific Neuromodulation (Advanced Bionics) for 8 years, where she developed strategies for overcoming reimbursement and economic barriers to market adoption of cardiovascular, neurovascular, peripheral vascular, women’s health, and neuromodulation products. Early in her career, Ms. Clark was a member of the Harvard research team that developed the RBRVS payment system for the Health Care Financing Administration (Center for Medicare and Medicaid Services) that is now used as the basis for reimbursing physicians under the Medicare program. She has over 15 years experience in the field of health economics and reimbursement and has authored over forty publications on the economic impact of medical technologies. You can reach her at maryann.clark@burgessgroup.com.

The purchase is $422 for OnDemand access and $472 for the CD. Event materials are available by download for OnDemand or are on the CD itself. Each attendee is eligible for 0.15 CEUs upon completing the course feedback via the link provided with the event materials. Click a href="https://www.clinicaldevice.com/mall/eConferenceCD.asp#ReimbursementI">here to purchase.